Industry

It’s all about showbiz, baby

Posted on February 17th, 2009 by Simon

Sony Ericsson is hoping to shrug off last year’s $96,7-million net loss with a new five-year strategy dubbed Entertainment Unlimited.

Unveiled at this year’s Mobile World Congress in Barcelona, Spain, the company said it expected the strategy to start delivering returns as early as the second half of this year.

Read more » No comments